E-Commerce Companies should focus more on app platforms than desktop why?

Now a days, e-commerce industry is becoming more popular. Now every business’s prime interest is developing mobile app development for customer engagement and revenue growth. There are thousands of businesses developing mobile apps throughout the world, but the question is, why especially e-commerce companies are focusing on mobile apps than desktop platforms.

An app user means an important customer to the company

Today most of the people are connected to the businesses through the apps. Square app icon that is on your phone menu creates impression on them about your business. On the web, there is no comparison to this feature.

An app creates a platform for getting in touch with the customers:

Through this app, the company can always send push notification or alerts about new products. But on the website, it is not feasible.

Mobile is everywhere wherever customers are

Today around 4.8 billion people are using mobile phones throughout the world in 2016. There are 85% of people are using mobile phones and 75% of people are using internet throughout India.    

Apps offer better chances of conversions and sales

Google and other ad networks are promoting apps deep-links that is redirected to specific product pages or offer pages within Apps. In Flipkart you can check out the same page, and the possibilities are to buy it. This is called deep linking. Now a days, search engines are indexing such deep links to increase traffic to the app. Don’t you think it provides more conversion rate?

Read More: Top 10 Mobile App Development Companies in Los Angeles

Businesses can track user behaviour through app:

You can track your customers’ internet activities, priorities, and know users locations through the app. From this, you can send more personalized offerings to the users. On the other hand, the user data whatever the company can get through website is not more as possible as through app. Think of those desktop users who use their office laptops for 12 hours. Providing office laptop for personal use can send wrong messages to the management.

People are always connected to mobile

According to a study released by Google in September 2015, there is only 1 minute 10 seconds, or 177 minutes gap between each mobile session of the user. Travelling, watching movies at home or working in the office, people regularly check their mobile.

No need of often login

Registration is the only comparatively more time taking process in mobile app. Once you have signed up, you no need to login every time. Isn’t the advantage an app can provide?

This article shows only one side of the app advantages, there are many ways from that businesses can benefit from mobile app.

Are you looking for best mobile app development company in North Carolina to develop app?

FuGenX Technologies is the leading mobile app development company in North Carolina, Florida and Los Angeles. FuGenX develops mobile apps for different industries like Hospitality, E-Commerce and Education. We are developing mobile apps on various platforms like iOS, Android, Blackberry and Windows.

Reach us at www.fugenx.com for world-class mobile app development services.

Tips to develop apps for startups

When the smartphone was introduced to the market, many companies started to focus on mobile app development. Now a days there are different types of IT businesses in the market and all are planning to develop mobile apps to increase revenue. People are coming up with new app ideas which includes attractive features and design ideas, to the market.

But today building a mobile app is not much easier for startups, they need to do lot of planning, thinking and creative ideas to build a mobile app. Here you can know some app development tips, which can help you create an advanced mobile application for seamless user experience. Let’s have a look on those tips:

User Interest

The developer should make sure that the application creates a long-lasting impression on the users. From the beginning, the developers should focus on the attractive design, features and images as well. Major factors that help in building an attractive UI design is Containers, Input Controls and Informational Components.

User Engagement

The app which is downloaded by the users should be attractive to them, and people who have download the app should not delete instantly or after few days. To be up-to-date for ever-changing digital trend, startups should deliver personalised experiences that their today’s customers expect. Now a days, the developers are improving the user engagement through attractive images, videos and infographics.

Read Also: Top 10 Mobile App Development Companies in Los Angeles

Fulfilling the demands of users

Developing a killer app is not more difficult, but one of the most important things in an application is to fulfil the demand of users. The developers need to focus on the important aspects of the application to be up-to-date to current trends.

App should be customer-focused

The app should be customer-focused. It shouldn’t crash. If you don’t focus on these factors, automatically your app will get uninstalled. So give prime focus to this.

App should be compatible with different OSs

Now a days people are not using one OS device, there many OSs for smartphones like iOS, Android, Windows and Blackberry. Very important thing that developers need to keep in mind while developing the application is the app should be supportive for all major platforms. With the help of cross–platforms approach, you can improve customer engagement.

The App should be integrated with social media

Nowadays most of the people are spending time on social media platforms like Facebook, LinkedIn, Twitter and instagram etc. The developer should focus on developing the app which is integrated with all major social media platforms.

Testing the App

After developing the app finally it need to be tested to find out the bugs and errors, this type of issues should not be taken lightly. A proper testing should be done before launching the app to the app store.

These are some tips to consider when developing the mobile apps for startups firms. Keep this tips in mind and you can deliver an attractive and amazing application.

Are you looking for best mobile app development company to develop your app?

If yes, FuGenX Technologies LLC can help you. FuGenX is a top mobile app development company in Illinois, Florida and North Carolina. FuGenX develops mobile apps for many industries like Telecom, Education and Retail. FuGenX develops apps on various platforms like iOS, Android, Blackberry and Windows.

Reach FuGenX at fugenx.com or info@fugenx.com for world-class app development service.

How to get media attention for your app?

Today around 2 billion people are using smartphones throughout the world. Now a days, application development is becoming more and more popular. There are thousands of mobile app development companies in Atlanta, London and across the world.

What is mobile app?

Mobile app is a software application developed especially for smartphones and tablets.

The benefits of having mobile apps:

• Apps increase customer engagement
• Apps reduce costs
• Apps increase brand value

How to market your app?                                               

There are many ways to market your app, and one of the best ways is marketing through media. This helps you reach your app to a wider customer base. After developing the mobile app, it should be reviewed by the media. Reviews from most popular blogs or websites to your app not only makes your app popular, but also boosts up downloads.  Here are some important tips that’ll help you make your app get noticed by the media.

Send Noticeable Review Request Mail

Generally app owners send review request e-mails to the editors, but they don’t have the time to read every email about every app. So to make your email get notified, the email subject should be interesting. It should be attractive and short, otherwise it won’t be opened. Try to write like “Review request Xentelife App”. Also make sure that the first sentence of the body content should be about your app’s uniqueness.

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Make your app easy to download by reviewer:

Reviewers are busy people. So if you want to get your app reviewed by them, make your app easy to download. When you’re sending the mail to the reviewer, you need to include the active app download link in the email. If your app is paid app, make it free to download for reviewers.

Contact reviewers through social media:

Contacting reviewers through social media is more effective than contacting through email. Use social media like Twitter or Facebook to contact reviewers who might be interested in reviewing your app.

You should be responsive:

You should be responsive to all media inquiries. If reviewer asks you a question about your app, you should give answer quickly, otherwise late reply will be worthless.

Are you looking for mobile apps developers to develop your app?

If yes, FuGenX Technologies will help you. FuGenX is the fastest growing mobile apps development company in Los Angeles, Charlotte and Florida in USA. FuGenX has developed mobile apps for many industries for various platforms like Jasoom Cars for travel for iPhone, PM Study for Education for Android and ERU for Hospitality for iPad.

Let FuGenX design your mobile success by reaching it at fugenx.com.